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  • Mary Foley

[Stay Strong] Can Staying Strong Be Effortless?

What books inspire you to stay strong in business and life during uncertainty?

Last week I shared how Greg McKeown’s Essentialism has inspired me to stay strong by doing “less, but better.”

This week I want to share Greg’s follow-on book Effortless: Make It Easier to Do What Matters Most

I’ve personally found that constantly responding to changing circumstances zaps even the strongest, toughest people. That’s been true for myself and my clients. Uncertainty breads burnout.

By effortless, Greg doesn’t mean without any effort, but less effort. So that you get your most important things done and don’t burnout.

If the most essential things in your business and life were more effortless, you could stay strong, right? You would have more time and energy to deal with changing circumstances. You could think more strategically and be less reactive.

But staying strong means hard work, right? Maybe not so much. Greg asks a very challenging question to all over achievers: What if this could be easy?

He got me thinking. Maybe I’ve made it all harder than it needs to be.

I'd like it to be easier. So I've started asking myself: What if a particular task or project or personal goal could be easy? What would that look like?

Every time, ideas bubble up. So, yeah, I’ve made things harder than they need to be. But, hey, now I know and every idea I implement I create more space to stay strong. You can, too.

I didn’t write a book (that wasn’t easy enough, ha!), but to inspire you to stay strong I did put together a 10-part email series based on some of my most popular emails and blogs.


Do you want to stay strong?... Do you want to do it together?

I didn’t write a book, but to inspire you to stay strong, I created a 10-part email series called Stay Strong + REV UP. In this series, you will:

  • Discover your first (and last) hurdle to success and staying strong

  • Why your revenue can remain strong if you’re a magician rather than a mule

  • The very best way to sell and serve others in changing circumstances

  • The simplest way to determine your client’s biggest problems…now

  • How to get past the fear of what to do next in any situation

To sign up for for this new FREE series, click here.


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